Trademarks such as McDonald’s, Coca-Cola, Microsoft, Rolex or Chanel make up our entire existence and are cultural icons that have imposed respect through the quality of their products. The sector covered by Chanel is not restrained only to fashion, as many of us would think, but to watch manufacturing as well. Competing with famous watch [...]
1832 is a year with resonance for the watch making artistry as the famous Longines brand of watches was established then by Auguste Agassiz, a visionary founder who managed to build from a small business an empire of watch manufacturing. The motto of the brand “serving precision, elegance and sports since 1832” was never [...]
Longines is a name that doesn’t need any further introduction as it represents a brand of watch manufacturing that is included in the bible of this industry as one of the oldest and most reliable brands. Watch making industry wouldn’t have been the same without the Longines member, this brand bringing a lot of [...]
In the 9th year of the competition, the Longines Legend Diver watch was awarded the Jury Special Prize 2007 for Men's sports watches, by the prestigious French watch magazine La Revue des Montres magazine in Paris. The jury was [...]
The Admiral series evokes the prestigious dimension of sport in which aesthetics, precision and the beauty of the action predominate. It introduces the subtle ambivalence of an outline that is both sober and robust, and perfectly illustrates Longines’ innate ability to match elegance and performance. [...]
In order to honour its 175th anniversary, Longines has launched last year a timepiece bearing witness to its rich horological heritage and constant striving for elegance. This year the enhanced model of The Longines Master Collection Retrograde is also proposed in a 18 carat rose [...]
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The Longines Conquest is the quintessential expression of the brand’s sporting elegance. Special attention has been paid to the aesthetics of the bezel, the cabochon crown and the links, all made of ceramic. This exceptional material combines timeless glamour with novel technical features. As a [...]
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Diving watches “par excellence”, the models in the HydroConquest series are a homage to the men who have dedicated themselves to conquering the oceans and to enthusiasts of the open seas. They meet the strict requirements demanded by this discipline: they are water-resistant to 300 [...]
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With the GrandeVitesse line, Longines has sought to give material form to the concept of speed through a series of models honouring the memory of the fastest men in history and destined for bold sportsmen of today. Fluid lines, aerodynamic curves, energy-filled typography, tachymeter and [...]
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Jan
14
Les El̩gantes de Longines 2008 РNew variations on the Art Deco theme
Thursday, January 14th, 2010
Heirs of a tradition in which style and refinement have been primordial, Les Elégantes de Longines epitomizes the tremendously fruitful period of the Roaring Twenties. The 2008 collection harmonises shapes, proportions, volumes, and mechanism, reinvigorating the splendours of a daring era and making them exceptionally [...]
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